Voice-driven sales technology refers to technology that uses voice recognition and natural language processing (NLP) to enable sales teams to interact with their customers and prospects using spoken language.
This can include tools such as voice-enabled CRM systems, which allow salespeople to update customer records and access sales information using voice commands, as well as voice assistants and chatbots that can handle customer inquiries and provide personalized recommendations.
One potential advantage of voice-driven sales technology is that it can allow sales teams to work more efficiently and effectively by reducing the need for manual data entry and other tasks.
You’ll hear reference to perhaps a VUI in this context. This stands for voice user interface. A VUI is a type of user interface that allows users to interact with a system using spoken language. Many voice-driven sales technology systems include a VUI to enable salespeople to access and update customer data using voice commands.
It can also make it easier for sales teams to interact with customers and prospects, as they can simply speak with them rather than having to type out messages or use other forms of communication.
- Voice-enabled CRM systems: These systems allow salespeople to update customer records and access sales information using voice commands. For example, a salesperson might be able to say “Add a note to the customer record” or “Show me the sales forecast for the next quarter” to get the information they need.
- Voice assistants: These are software programs that use voice recognition and natural language processing (NLP) to understand and respond to voice commands. Many companies offer voice assistants that can be integrated with their sales systems to provide sales teams with quick access to information and tools.
- Chatbots: These are software programs that use NLP to understand and respond to customer inquiries and requests. Some chatbots are designed specifically for sales and can provide personalized product recommendations or help customers place orders.
- Voice-enabled sales scripts: These are pre-written scripts that sales teams can use to guide their conversations with customers and prospects. The scripts can be designed to be used with voice recognition software, allowing salespeople to simply speak the script out loud rather than having to read it from a screen or piece of paper.
Master data management (MDM) systems like the Pretectum CMDM are used to maintain consistent and accurate data across various systems and databases. In the context of sales, CMDM systems can be used to ensure that customer data is consistent and up-to-date across all customer data dependent sales-related systems.
Voice-driven sales technology can be integrated with the CMDM system to allow salespeople to access and update customer data using voice commands. For example, a salesperson might be able to say “Update the customer’s address” or “Show me the customer record XYZ123” to get the information they need. The CMDM system would ensure that the data is accurate and up-to-date across all relevant systems.
Overall, the goal of integrating voice-driven sales technology with CMDM systems is to make it easier for sales teams to access and update customer data, while also ensuring that the data is consistent and accurate across the organization.
There are a few potential advantages of using voice-driven customer data maintenance over screen and form entry:
- Increased efficiency: Voice-driven systems can allow sales teams to work more quickly and efficiently, as they can simply speak the information they need to update rather than having to type it out or fill out a form. This can save time and reduce the risk of errors.
- Improved accuracy: Voice recognition technology can be more accurate than manual data entry, as it can reduce the risk of typos and other errors. This can help ensure that customer data is accurate and up-to-date.
- Greater convenience: Voice-driven systems can be more convenient to use, as salespeople can access and update customer data using voice commands from anywhere, rather than being tied to a computer or other device.
- Enhanced mobility: Voice-driven systems can be particularly useful for salespeople who are on the go, as they can update customer data using their voice even if they don’t have a computer or other device handy.
Overall, the main advantage of voice-driven customer data maintenance is that it can allow sales teams to work more efficiently and effectively, while also improving the accuracy and reliability of customer data.
Contact us today to find out how you can have the Pretectum CMDM integrate with your VUI.